Marketing – Product Manager

Marketing

Our Addresses

Address:
Carrefour Ange Raphaël
P.O. Box : 10131 Douala
:(+237)695 56 38 91 / 679 55 38 41
: +237 679 55 38 41
: contact@yimga-institute.com

L'administration est ouverte
Monday - Friday : 8h - 17h
Saturday & public holidays : 8h - 12h
Sunday : Closed

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Pro Master Marketing – Product Manager

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Marketing – Product Manager

The Master 1 and 2 in Marketing, Product Manager specialization, is a comprehensive program that prepares students to excel in strategic and operational marketing functions. Here is an overview of the key elements of this program:

 

Skills developed

  • Market Analysis: Understanding of competitive dynamics, consumer behavior, and market trends.
  • Marketing Strategy: Development of marketing plans, product positioning, and brand management.
  • Digital Marketing: Mastery of digital tools for product communication and promotion.
  • Project Management: Coordination of internal and external teams for the development and launch of new products.
  • Internationalization: Development of strategies to deploy brands internationally.
  • Data Analysis: Use of panels and ad hoc studies to evaluate the performance of marketing actions.

 

Career opportunities

  • Graduates of this program can access various positions, such as:
  • Product Manager or Brand Manager.
  • Operational Marketing Manager.
  • Category Manager.
  • Communication Officer or Digital Marketing Officer.
  • Area Manager or Client Manager.
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Registration requirements:

  • An application for admission addressed to the Director of YIMGA Higher Institute
  • A registration form available at YIMGA Higher Institute or downloadable from yimga-institute.com, with a 1500 FCFA stamp by the candidate;
  • A certified true copy of the diplomas: Professional Bachelor, Technological Bachelor, entitling to the file-based competitive exam;
  • A certified true copy of the birth certificate dated less than three months;
  • A photocopy of the National Identity Card
  • 4 photos 4x4 dated less than 3 months
  • A medical certificate issued by a government doctor dated less than three months;
  • An A3 envelope with a 500 FCFA stamp and bearing the complete address of the candidate on the front;
  • 01 carton of 5 reams of quality paper, A4 format - 80g
  • A payment receipt of 50,000 FCFA representing the exam fee to the account of YIMGA Higher Institute

 

NB: + Benefits

  • Individual accident school insurance for students offered
  • Course and training materials offered
  • Free photocopying
  • Course schedule and mode of training
  • Start of classes: To be set by the Ministry (September 2025)
  • Duration of training: To be set by the Ministry (October 2025)
  • Mode of training: Available in day classes (initial training)

Training accreditation

  • University of Bertoua

Fees

  • Evening classes: 850,000 FCFA
WhatsApp: Contact Us
+237 679 55 38 41